Rockstar Message Workshop — Core Questions

Gain an edge at the Workshop preparing with these thought-provoking questions.

During the workshop, we’ll feed your answers into AI to help us gain clarity and generate tons of ideas for: audience profile and problems, brand messages, copys, content, etc.

The more specific your answers, the more precise will the AI be.
This is the only time I’ll ask you to make such deep reflection. Respond to this accurately and the rest of the workshop will be a walk in the park.

Quick personal questions about your MOTIVATIONS

1. What core beliefs or values have consistently guided your decisions and actions?

2. What activities make you lose track of time?
These are often things you’re deeply passionate about and could give us clues to your underlying motivations.

3. Think about a time when you felt truly fulfilled. What were you doing, and why do you think it felt so rewarding?
This can help identify the kinds of contributions and impacts that resonate with you on a deeper level.

4. Who are the people you admire most, and what qualities do they have that you wish to emulate?
This question can reveal the values and principles that you hold dear, which are integral to your why.

5. What would you spend your life doing if money and resources were no object?
This helps identify your purest passions and interests, untethered by practical constraints.

6. Are you a business or a personal brand?

Quick questions about HOW you do what you do

1. List Your Strengths: Begin by identifying the unique strengths and capabilities that you as an individual possess. What do you do better than anyone else?
This could include a personal quality you put at service of people, operational efficiencies, your approach to customer service, or innovative product development.

2. Identify Your Values and Principles: What are the core values and principles that guide your personal or your project’s decisions and actions?
These should be non-negotiable elements that define your internal culture and approach to business.

3. Consider Your Methods: Think about the specific methods or processes you use to accomplish your goals. How do you approach challenges, opportunities, and daily operations?
This includes your approach to teamwork, problem-solving, and innovation.

4. Reflect on What Sets You Apart: What are the unique practices or approaches that set you apart from your competitors?
This could be your unique selling proposition (USP), your customer engagement strategies, or how you leverage technology to enhance your offerings.

5. Explain what industry does your project or business belong to. Add any details about it that were not mentioned yet, and you consider relevant for the AI to grasp your idea.
E.g. I’m a marketing consultant, I run a restaurant, I make cosmetic products, I create fashion apparel, I’m a language teacher…

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April & May in Bali, Dubai, Singapore & Hong Kong.
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Before the workshop, I felt what I wanted from my website. But I was feeling insecure and doubtful, because I didn’t want to make the wrong choices. My gut told me that something was the right choice. But my mind didn’t have the WHY to confirm it and jump on board with full trust. After Vic’s workshop, I finally had the clear WHY I had chosen my path and I knew that I had been instinctively right all along. Now I have more trust in myself to go forward with my whole brand identity.

I truly enjoyed Vic's insightful approach to branding because it was clearly apparent that this guy knows his stuff through and through. Even just from listening and looking at the materials he'd prepared, I could see all the hard work and time he'd put into delivering the workshop. I am honestly amazed at how much he could pack into a few hours! So much value! Me and everyone else left the workshop with loads of copy and plenty of ideas 💖 Vic delivered all this in a super playful and fun way. It was the kind of work that doesn't really feel like work. Would recommend to anyone who needs clarity and ideas about their brand!

Working with Vic was the best experience. It was like he knew what I wanted better than I did. He listened intently, had amazing insight, and connected so well with me and my brand. The end result was better than anything I could have imagined. I’m blown away with how much this process solidified and elevated my brand.

I attended Vic's workshop and I was surprised about the clarity of concepts and techniques I learned in a very short time. He opened my horizons about how to build a successful and unique brand, and provided me with very important instruments to achieve my business goals.

Vic helped to put me my sales message into words in a blink. Intense and inspiring, it motivated me to push my business to a new level.

The brand messaging workshop by Vic was THE best branding workshop I've ever attended. The insights and practicality were one of a kind. The workshop was well structured and his approach usefully systemic. He walked us from taking the why, how and what of the brand to crafting powerful three-level brand messages in just an hour. He also left us with a set of digital tools for later use. I was blown away by his wisdom, wit, presence and insights. Not to mention one of the most enjoyable visual presentations I've ever come across.

Rockstar Message Workshop — Core Questions

Gain an edge at the Workshop preparing with these thought-provoking questions.

Quick personal questions about your MOTIVATIONS

Quick questions about HOW you do what you do

Book your seat!

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